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Module 2: Visualization Fundamentals

Data Visualization Fundamentals

Objective​

  • Teach participants the principles of effective data visualization
  • Introduce different chart types and when to use them
  • Provide hands-on experience in formatting and customizing visual elements
  • Guide participants in creating interactive dashboards and storyboards

Principles of effective data visualization​

  • Introduction to the key principles of data visualization
  • Understanding the importance of clarity, simplicity, and accuracy
  • Exploring the role of color, typography, and layout in visualization design

Exercise 2.1: Evaluating Data Visualizations​

  • Participants analyze and evaluate pre-selected data visualizations based on the principles discussed.
  • Participants identify strengths and weaknesses in each visualization and provide suggestions for improvement.

Understanding different chart types and when to use them​

  • Overview of common chart types: bar charts, line charts, pie charts, etc.
  • Understanding when to use specific chart types based on data characteristics.
  • Best practices for presenting categorical, numerical, and time-series data.

Exercise 2.2: Selecting the Right Chart Type​

  • Participants are given sample datasets and scenarios.
  • Participants choose the appropriate chart types to represent the data effectively.

Formatting and customizing visual elements​

  • Formatting axes, labels, titles, and legends
  • Customizing colors, fonts, and styles to enhance visual appeal
  • Adding tooltips and data labels for better information display

Exercise 2.3: Formatting Visual Elements​

  • Participants create a basic chart using Tableau with sample data.
  • Participants apply formatting techniques to enhance the visual elements of the chart.

Creating interactive dashboards and storyboards​

  • Introduction to dashboards and their purpose in data visualization
  • Building interactive filters and parameters
  • Incorporating actions and interactivity between multiple charts

Exercise 2.4: Designing an Interactive Dashboard​

  • Participants create a dashboard in Tableau using multiple charts and filters.
  • Participants configure interactivity between the charts and implement user-friendly features.

Building Storyboards​

  • Overview of storyboards and their role in presenting a narrative
  • Sequencing and arranging visualizations to tell a compelling story
  • Incorporating annotations, text, and multimedia elements

Exercise 2.5: Creating a Storyboard​

  • Participants build a storyboard in Tableau using a series of visualizations.
  • Participants organize the visualizations, add annotations, and create a logical flow.

Summary and Q&A​

  • Recap of the key points covered in the module
  • Addressing participant questions and concerns
Note

Encourage participants to share their work and provide feedback to foster a collaborative learning environment. Additionally, emphasize the importance of experimentation and creativity in data visualization design.